Vodafone axes innovation division

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Manufacturing News, Source : TheManufacturer.com
Published : 16 Oct 2006 10:22

Vodafone has announced that it is axing its new business and innovation division and as a result of the restructuring, the unit’s CEO, Thomas Geitner, will quit the company.

Vodafone has said that its new business and innovation unit (NBIU) will be absorbed back into the structure of the company and as a result of this, Geitner, who joined the company in 2000, will be leaving in December 2006.

Vodafone had created the NBIU earlier this year in a restructuring process that also included dividing the business into two geographic regions. Under the terms of the latest initiative, the NBIU’s responsibilities in developing the mobile plus strategy will be devolved to the operating companies and to the European region. A group strategy and new business function will identify new business opportunities and key partners.

Thomas Geitner, NBIU’s CEO, will step down at the end of December 2006 after overseeing transition to the new structure.

Geitner joined Vodafone in 2000 as an executive director with responsibility for establishing and managing global products and services. In this position he was responsible for establishing Vodafone as a global brand, for the creation and successful launch of Vodafone live! in 2002 and the establishment of a global supply chain organisation.

In 2003 he was appointed Vodafone's chief technology officer and in this capacity he initiated and led the One Vodafone programme, established a set of shared service organisations and created the Group's leadership position on 3G across Europe.

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