Procter & Gamble sues lookalike makers

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Procter & Gamble sues lookalike makers

Procter & Gamble Co. has filed two suits, against Percara Enterprises and Cumberland Swan Holdings, for trademark infringement, among other claims.

Procter & Gamble contends that the two companies produce look-alikes meant to confuse buyers.

Procter holds the trademark for such familiar products as Secret and Red Zone deodorants, Pantene, and Head & Shoulders haircare products, and Old Spice scents. Each of those products is named in the suits.

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