Need innovation? Be approachable
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Magazine Article, Source : The Manufacturer US
Zone : Design and innovation
Published : March 2007
The innovations are out there. General Mills wants to be the first to hear them
A company that introduces about 300 new products per year knows how to generate good ideas, or where to find them. That’s food giant General Mills, with its global brand portfolio of Betty Crocker, Pillsbury, Green Giant, and Häagen-Dazs, and more...
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