IBM moves Web 2.0 to center stage—and the enterprise
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Manufacturing News, Source : The Manufacturer US
Zone : IT in manufacturing
Published : 26 Jun 2007 22:02
Source: Market Wire
Web 2.0 Goes to Work is a newly launched IBM initiative to help organizations bring the value of Web 2.0—such as easy access to information; rich, browser-based applications; and social networking and collaboration software—to the enterprise in a security-rich, reliable way.
Web 2.0 is about combining content, collaboration and rich user experiences that are transforming the Internet from static Web pages into a dynamic platform for social interaction, while enabling the creation of powerful, Web-based applications.
"IBM is uniquely positioned to develop an information ecosystem to meet the needs of organizations as they adopt Web 2.0 principles and technologies," said Steve Mills, senior vice president and group executive, IBM Software Group. "We're combining the collective experience, resources and expertise from across the company to help our customers realize the value of Web 2.0 in the enterprise."
As companies embrace what IBM calls "this more dynamic, social Internet, they realize the benefits of having a service oriented architecture (SOA)." While SOA helps build a flexible computing infrastructure, Web 2.0 arms users and communities with software assets needed to create a new class of rich, lightweight and easily deployed software solutions.
"Our goal is to make today's consumer-based technologies relevant to businesses by building offerings that deliver a highly-productive and integrated entry into Web 2.0-based solutions," said Jim Deters, president of Ascendant Technology, an IBM Business Partner. "Businesses who do not take advantage of these technologies will be ultimately forced by users into this new computing era or will face significant growth hurdles."
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