The airbrake component maker’s move into the Black Country has bucked the trend of flat lining order books by outgrowing its current capacity.
While recent surveys, including one produced by Oxford Economics in Autumn, have reported a significant downturn in terms of investment, Majorsell held a high profile open day to celebrate the new facility.
Majorsell, which has been assisted by the Manufacturing Advisory Service (MAS), showcased its new 20,000 sq ft facility in Credenda Road, West Bromwich, and immediately predicted a record 2012.
Former local footballer Cyrille Regis officially opened the firm’s new premises before receiving a guided tour of its distribution operation, reconditioning workshop and trade counter.
The company used to be based across three buildings in Birmingham, but due to the pace of growth it quickly found that it was outgrowing the site.
Deborah Burrows, managing director at Majorsell, said: “A lot of our UK customers are based in the West Midlands and we wanted somewhere which gave us quick access to the motorway network, a large yard and the chance to shape the internal layout of our new home.”
“The Credenda Road facility is just what we were looking for and, following a £150,000 investment, we have now got it operating at 100% efficiency,” added Ms Burrows.
The company has carried out a successful export programme, now selling to Peru, Russia, and the Ukraine, where there is a strong demand for purchasing parts for its rebuilt compressors.
Burrows concluded: “In today’s tough economic differences, our customers are looking to improve the life of their products and rebuilding compressors can do this quickly and offers financial incentives.”
MAS has provided strategic advice and guidance to help Majorsell’s growth, which has seen it create four new jobs in the last few months – taking its workforce to over 25.
The company is now planning to increase its international markets even further by exhibiting at Automechanika for the tenth time in September, taking on additional linguists to work in sales and developing a refurbishment service for additional products.
MAS’ Rachel Eade is delighted with how it is progressing: “Majorsell has enjoyed consistent growth and I’m pleased to see it is looking to build on this momentum.”
Councillor Ian Jones, Sandwell’s cabinet member for jobs and economy, said: “We welcome Majorsell to Sandwell and are happy to have supported such a thriving business to relocate to the borough.”
