Support from MAS fundamental to Marshfield Bakery success

Posted on 1 Jul 2013

Marshfield Bakery has praised the support they received from the Manufacturing Advisory Service (MAS) which has lead them from a turnover of £700k to £2m in under three years.

In that time 22 new jobs have been created and 13 new products launched in addition to the 155% increase in turnover.

Marshfield Bakery manufactures handmade cakes, snack bars, biscuits and seasonal goods that are distributed throughout the UK and Europe.

The company approached the MAS for support as it looked to develop an innovation strategy to enter new markets.

MAS, funded by BIS (Department for Business, Innovation and Skills), provides manufacturing businesses based in England with support to help them improve and grow.

Chris Smith, Marshfield Bakery director, said: “MAS helped us address fundamental issues of capacity and process planning, including making better use of floor space and identifying key process bottlenecks.

“The Innovation Expert Programme consultant worked with us over several months to develop our project plan. This included mapping out areas we could look to prioritise, and giving clarity over the future direction of the business for all the staff.”

Mr Smith added: “Success is perhaps best measured by the fact that we have been able to accommodate rapid growth and increase our profitability. This in turn has allowed us to invest in much needed equipment to meet future customer demand.”