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Obsolescence is coming: Will you stand or fall?

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A recent global study – After The Fall: Cost, Causes and Consequences of Unplanned Downtime – showed the majority of companies have experienced at least one unplanned downtime outage over the past three years, costing an average $260,000 an hour across all businesses.

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Why the customer drives innovation in the experience economy

The term “the experience economy” was coined in the 1990s to describe how customer experiences would become the main competitive battleground for companies. Today, we find ourselves in the middle of this new economy. In order to survive, companies now need to focus on “experience innovation” and increase their customers’ involvement in their innovation process.