Are you a manufacturer that sells, or is thinking about selling, digital goods? If so, there are some common monetisation pitfalls and critical success factors you need to be aware of. Peter Colman, Xi Bing Ang and Saagar Mehta offer advice on getting the most from your digital offering.
There has been an increased emphasis on digitalisation within manufacturing. While some may see this as a means of reducing cost, Simon-Kucher believe the bigger profit opportunities will come from focusing on the topline (revenue side of the profit equation).
Executives in the UK industrial sector start 2019 facing a messy Brexit process. They have the difficult task of sustaining profitability while preparing contingency plans for potential supply chain disruption, inflation, further currency fluctuations and tariffs. However, in a challenging business environment, it’s all the more important to focus on an effective pricing strategy.
If your company recently adopted IoT solutions to improve the capability and functionality of its products, you’re likely already thinking ahead to the next steps: determining the value of these solutions and gauging their success.