Manufacturers are challenged more than ever to respond to constantly-evolving customer expectations, and today’s B2B trends are often shaped by what is happening in B2C. In this webinar, we will discuss:
- How modern commerce is emerging as the key strategy to respond to customer expectations.
- Dynamic pricing science is the foundation to how manufacturers sell and synchronize their pricing strategies across channels in real time and present the right price to the right customer at the right time.
- What B2B can learn from B2C for catering to customer needs and wants. Technology to introduce a frictionless sales experience for today’s modern manufacturing customer.