Global software giant Autodesk has today announced the introduction of pay as you go plans for its products, in a move designed to attract new customers.
For the first time, users can purchase rental plans monthly, quarterly or annually, as well as traditional perpetual licences for all of the company’s latest products, including the recently released Autodesk Maya LT.
Customers who choose to purchase from the new plans plans will receive similar benefits to Autodesk Subscription customers, which include product updates and access to Autodesk 360 cloud services.
Andrew Anagnost, senior vice president of industrial strategy at Autodesk, said he expects the new licensing scheme to be a success with project-based businesses and individuals.
“Our customers wanted more choices and flexibility in how they access our portfolio of design, engineering and entertainment creation tools. We expect rental plans to be attractive across all the industries we serve, especially for freelancers, startups or businesses that are project-based in nature,” he said.
“This model allows customers to compete with the highest quality, industry leading software, while using only what they need when they need it.”