Coventry-based company hosts its own machine exhibition

Posted on 8 May 2012

Bystronic UK, agents for Bystronic laser cutting and metal processing machines, opened the doors of its Coventry showroom in April for Innovation 2012 - a week of machine demonstrations, technical information and practical presentations.

The company decided not to attend MACH 2012 this year. David Larcombe, managing director, commented: “The costs and logistics of moving these sizeable machines just a few miles from our Coventry HQ with its state-of-the-art demonstration area could not be justified.”

During Innovation 2012, 147 visitors visited the showroom and a number of orders were taken including an order for three laser cutting machines valued at over £1.6m purchased by West Midlands based Midtherm Laser Ltd. Further in the week an order for over £1m was placed by laser job shop Laser Expertise of Nottingham.

At the event, which represented an occasion for the company to showcase its products, Bystronic ran a head-to-head cutting race with a wide range of components and materials so the new 3kW fiber laser technology could be compared with CO2 lasers.

The first quarter of 2012 was Bystronic’s most successful in over 4 years, with order intake over two and a half times the projected levels for both March and April.