From the Midlands to the movies

Posted on 3 Dec 2008 by The Manufacturer

Staffordshire firm Glass Installations Ltd is celebrating its forthcoming debut on the silver screen having received an order from a Hollywood studio for its glassless mirrors.

The Weinstein Company has asked them to produce 30 six by two metre glassless mirrors to form the backdrop for their screen adaptation of the musical Nine, starring Nicole Kidman and Daniel Day-Lewis.

Glass Installations began life in the small town of Fenton, Staffordshire as a typical glass and glazing company in 1982, but in the 90’s realised that the proliferation of gyms and fitness centres had opened up a potentially lucrative market for resilient, lightweight mirrors.

The expertise they have developed since then in these products led to the film company placing an order. The managing director of Glass Installations, Bob Quarmby, explained how the company capitalised on the innovation of glassless mirrors and won theWeinstein contract:

“We had not long relocated from Stone to a new factory on the Oldfields Business Park in Fenton. Although we had initially planned to let out half the space, the business resulting from the new product has led to us using the entire unit and investing £20,000 in new machinery. This means we can produce mirrors of sizes unthinkable before.
“[Our] mirrors can be up to six metres in length, which gives a clear market advantage.”

Nine is set to be released in 2009.