Alistair Campbell will talk on how to influence political leaders at the British Frozen Food Federation’s maiden conference and exhibition next month.
According to the BFFF, the event on February 17 at the Barceló Hinckley Island Hotel in Leicester is the first frozen foods conference to be held in the UK. Its aim is to inform businesses from all sectors of the virtues of frozen foods.
Brian Young, director general of the BFFF said: “The BFFF is constantly championing all parts of the frozen supply chain including producers, importers, brokers, wholesalers, retailers and those offering their services to our industry – all of which are focussed on the benefits that frozen offers.
“The BFFF Conference and Exhibition aims to bring the industry together with keynote speakers to discuss all matters concerning frozen. Along with a stellar speaker line-up, the conference also provides an excellent networking and product showcase opportunity for businesses across the frozen spectrum.”
Infamous New Labour press secretary Alistair Campbell will close the event with his insight on influencing politicians. Other speakers include Iceland Foods chief executive, Malcolm Walker; McCain Foods corporate affairs director Bill Bartlett; Ashridge Business School economist Roger Martin-Fagg.