GM buys LIDAR tech firm to speed up self-driving car push

Posted on 10 Oct 2017 by Jonny Williamson

General Motors Co has announced the acquisition of 'Light Detection And Ranging' (LIDAR) technology company Strobe, Inc. to define and develop next-generation solutions for self-driving vehicles.

LIDAR uses light to create high-resolution images that provide a more accurate view of the world than cameras or radar alone – image courtesy of GM

As part of the deal, Strobe’s engineering talent joins GM’s Cruise Automation team to define and develop next-generation LIDAR solutions for self-driving vehicles.

Kyle Vogt, founder and CEO, cruise automation, said: “Strobe’s LIDAR technology will significantly improve the cost and capabilities of our vehicles so that we can more quickly accomplish our mission to deploy driverless vehicles at scale.”

LIDAR uses light to create high-resolution images that provide a more accurate view of the world than cameras or radar alone.

As self-driving technology continues to evolve, LIDAR’s accuracy will play a critical role in its deployment.

Julie Schoenfeld, founder and CEO at Strobe, Inc., said: “The successful deployment of self-driving vehicles will be highly dependent on the availability of LIDAR sensors.

“Strobe’s deep engineering talent and technology backed by numerous patents will play a significant role in helping GM and Cruise bring these vehicles to market sooner than many think.”

Last month, Cruise Automation revealed the world’s first mass-producible car designed with the redundancy and safety requirements necessary to operate without a driver.

The vehicle will join Cruise’s testing fleets in San Francisco, metropolitan Phoenix and Detroit.

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