Last year was a year to remember for Jaguar Land Rover after the luxury car maker recorded its strongest global retail figures in its history.
Full year retail sales stood at 425,006, up 19%, with strong growth in all major regions and new Jaguar Land Rover records set in 38 markets, including Russia, Brazil, Korea and Canada.
Regional international performance for 2013:
- Asia Pacific and the China region up 30%,
- North America up 21%,
- the UK up 14%,
- Europe up 6%,
- and other overseas markets up 23%
The news come on the back of figures released last week showing the UK automotive market standing in its best position since 2007.
The figures, released last week by the Society of Motor Manufacturers and Traders (SMMT), showed the annual number of new car registrations for 2013 was the highest since 2007 while December delivered the 22nd consecutive monthly rise.
Commenting on the company’s sales performance, Dr. Ralf Speth, Jaguar Land Rover CEO said, “2013 has proven to be a very positive year for Jaguar Land Rover thanks to continuing strong demand for vehicles across the range. Our unrelenting focus on design, technology, innovation and quality has seen Jaguar Land Rover reach global consumers in more markets than ever before thanks to its most desirable product line-up, enriched further in 2013 by the Jaguar F-TYPE and all-new Range Rover Sport”.
JLR’s year – by the numbers
Jaguar recorded a 42% year on year increase in sales, selling 76,668 vehicles in 2013 – its strongest full year sales performance since 2005 with new records set in 17 markets including, Brazil, India, Russia and China.
The brand also emerged as the fastest growing major premium brand in the USA, Germany and India in 2013. This strong global performance was primarily driven by F-TYPE introduction and a new annual record for XF retailing 47,391 saloon and Sportbrake models.
XJ also delivered its best full year performance for ten years with 19,677 vehicle sales, with particular strong demand from North America and China.
Jaguar delivered year on year increases in every major region with North America, now the brand’s top selling region. Land Rover set a new full year sales record retailing 348,338 vehicles in 2013, up 15% on the prior year following record sales of the Range Rover and Range Rover Evoque.
Sales were up for Land Rover in every major region with annual sales records set in 42 markets, including the UK, U.S., Brazil and India.
2013 awards
Jaguar Land Rover’s growing stable of products received 195 awards in 2013. Jaguar received 80 awards with its most decorated model, the F-TYPE earning the ‘World Car Design of the Year,’ Germany’s most prestigious award, ‘The Golden Steering Wheel’ award for the Cabriolet & Coupe Category and BBC Top Gear magazine’s ‘Convertible of the Year.’
Notably Jaguar also received coveted recognition from J.D. Power, being named the UK’s number one automotive brand in the Vehicle Ownership Satisfaction Survey (VOSS) and the highest ranking manufacturer among luxury brands in the U.S. J.D. Power Sales Satisfaction Index Study (SSI).
Land Rover’s full range of vehicles received 115 honors in 2013 with Range Rover topping the Land Rover awards table with 55 accolades including, ‘Luxury Car of the Year’ by What Car? in the UK, ‘Women’s Luxury Car of the Year’ by the Women’s World Car of the Year jury and ‘Best Luxury SUV’ from Edmunds.com and Forbes.
