New software opens up £1m opportunity for Alucast

Posted on 31 Jul 2015 by Jonny Williamson

The acquisition of new casting simulation software is set to unlock over £1m of new opportunities for leading Black Country manufacturer, Alucast.

A specialist supplier of sand gravity and pressure castings, the company hopes its purchase of a UK licence for MAGMASOFT® will help it accelerate time to market and reduce the cost of prototyping.

(L to R) Tony Sartorius and John Swift (both Alucast).
(L to R) Tony Sartorius and John Swift (both Alucast).

The industry-leading software simulates the process and aids casting and runner design to provide optimal filling characteristics – essential when producing structural parts for the automotive sector.

Bosses at the Wednesbury-based firm believe the investment gives it the platform to quote for £1m of new work and will lead to a number of jobs, taking staff numbers to more than 100.

John Swift, who became Managing Director last year, explained: “MAGMASOFT®  gives our engineers the chance to test die set-ups to avoid gas inclusions, porosity and cold shuts…or in layman’s terms the opportunity to find the optimal die casting conditions for each new part.”

“What this means to customers is the chance to avoid timely and often expensive set-up costs for trialling the production process. We know it’s going to be in demand with both new and existing customers and the initial response has been fantastic.”

Swift continued: “Automotive will be the initial target, but this software can be applied to our work across other sectors, including construction, hydraulics and domestic goods.”

A founding member of the Midlands Assembly Network (MAN), Alucast signed the MAGMASOFT® agreement during its recent appearance at the GIFA International Foundry Trade Fair in Dusseldorf.

It will be supported with the installation by UK agent Maxima Engineering, who will be providing the hardware and technical support, not to mention the specialist training for its team of engineers.

Chairman Tony Sartorius continued: “The upgrade in software is part of a bigger investment drive, with well over £1m now committed to new CNC machines, furnaces and property upgrades in recent years.

“This is a bold and ambitious move and one that will hopefully help us achieve our vision of being a £10m company by 2018.”