Sensors & Instrumentation: bringing sparks of imagination to reality

Posted on 27 Sep 2017 by The Manufacturer

Sensors & Instrumentation will take place in Hall 1 at the NEC Birmingham on 26 - 27 September 2017. Organiser, Datateam Business Media predicts that the larger venue and introduction of fresh, interactive elements to bring technologies to life will contribute to this year’s show being the biggest and best to date.

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This idea is reflected by the Sensors & Instrumentation headline sponsor, Mouser Electronics, a leading authorised distributor of semiconductors and electrical components for more than 600 industry leading manufacturers.

Vice president of marketing in EMEA, Graham Maggs comments: “Mouser’s role is to make new technologies available for designers to base their latest projects on. That’s why we believe that a focused event such as Sensors & Instrumentation – with a full seminar programme and lively exhibition floor – is needed by a wide variety of industries, and we are pleased to be involved.”

Maggs concludes: “We hope that visitors to Sensors & Instrumentation will come away not only buzzing with ideas, but also with real practical solutions to the challenges they face as they bring their ‘spark of imagination’ to reality.”

To celebrate the show’s new location in Hall 1 – conveniently located at the NEC’s main entrance – doors will be opening at the earlier time of 9am and the first 200 visitors before 10am on each day will be treated to a free early bird breakfast, sponsored by Keller. The complimentary breakfast will provide the perfect start for a day of exploring the range of market-leading exhibitors and exciting feature areas.

Visitors will be welcomed to the Show by Alfie; a visual representation of the process of building a robot, from the exposed inner mechanics to the development of anthropomorphic features.

Sensors & Instrumentation 2017 marks the debut of two brand new feature areas; Connecting Industry LIVE and the Drone Zone.

Connecting Industry LIVE will forge a link between visitors and technology innovators, encouraging discussions on how to improve operational efficiency, productivity and profitability. At the heart of the event will be the Live Demo Stage, where exhibitors will carry out technical demonstrations to help with end-users understanding of the products and their applications.

Sensors & Instrumentation will take visitors to new heights in the exciting Drone Zone feature area. Presentations from key individuals and organisations, selected for their expertise in drone technology and industrial applications, will explore the benefits of unmanned aerial vehicles within industry and the obstacles that may be faced during implementation. Visitors will also be able to watch technical flight demonstrations and have the chance to put themselves in the pilot’s seat through a virtual reality headset.

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Returning for this year’s exhibition is the Innovation Showcase sponsored by Bronkhorst, providing a snapshot of the range of developments on show at the exhibition, the PR Electronics Formula 1 car simulator and Micro Nano Mems, a specialised pavilion covering the full spectrum of small and ultra-precision process technologies.

With more than 80 market-leading exhibitors already confirmed, visitors will be able to see the latest products, technology and solutions in test, measurement and control all under one roof. Confirmed exhibitors include: Binder, Bronkhorst, Bunting Magnetics Europe, Charcroft Electronics, DAQLOG Systems, Dewesoft, DJB Instruments, Friatec Technical Ceramics, Huba Control, Innovec Controls, KDP Electronics, Keller (UK), Meggit Sensing Systems, M+P International, National Instruments, PR Electronics, Sensorland, TechniMeasure, TIS Smart Home, VEGA Controls and many more.

m+p international will be showcasing the next generation of VibPilot hardware, the VibMobile hardware and version 5.1 of the m+p Analyzer, which takes full advantage of Windows 64-bit capabilities and features all new streamlined user interfaces and enhanced project browsers.

Returning to the line-up is Shawcity Ltd, which offers more than 300 high performance sensor products which detect 28 common and exotic gases. The company will be exhibiting the latest long-life oxygen sensors available from City Technology – the 4OXLL and 5OXLL which are designed to work in an analyser for seven years and enhance the response time in both 4 and 5 series formats, and the latest 4F & 4MF carbon monoxide sensors.

Be inspired to learn

The ever-popular CPD accredited seminar programme returns for this year’s show and is shaping up to be one of the most successful to date, with a range of contemporary topics and issues being discussed by prominent industry experts including: Emerson, GAMBICA, IST AG, National Instruments, National Physical Laboratory, Sensor City, TechniMeasure and Thingstream.

Sebastian Amos, head of process, instrumentation & control at GAMBICA, will follow the impact of instrumentation in the first three industrial revolutions and examine how the instrumentation industry is engaging in a world of digital data and forensic analytics to meet the challenges presented as we enter the ‘Fourth Industrial Revolution’.

Neil Hamilton, vice president of business development at Thingstream, will delve into the hot topic of the moment; Internet of Things (IoT). With the increasing prominence of IoT solutions in business, Hamilton will explore the importance of sensors to this $25bn industry with a view to give kudos and margin to sensor manufacturers who often place themselves on the edge of the ecosystem when they should be the driving force.

Event director Kathryn Ambrose believes that the exemplary line-up of exhibitors along with the vibrant feature areas at this year’s show offers even more value to visitors’ experience. Ambrose comments: “The theme of Sensors & Instrumentation 2017 is ‘connectivity’. End-users will be able to interact directly with market-leading suppliers and witness technologies come to life in the brand new interactive feature areas. For anyone seriously interested in sensor technology and instrumentation, this year’s show is unmissable.”

Visitors are invited to register online at